MARKETING
Mar.22.2019
Are you running digital advertising campaigns in 2019? The landscape has changed considerably over the years, but some things are still as relevant as ever. PPC Tip #1: CPC / CTR 📊 Historically, Click-Through Rates have been one of the telltale signs of account performance and quality. The higher a CTR, the more likely […]
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Analytics
Feb.28.2019
What’s your SEO reporting strategy? RavenTools is an excellent platform to monitor many web and marketing KPI’s. From ongoing SEO research to competitor-tracking, RavenTools has a powerful suite of data-tracking features. While many of our clients opt for an account though V12 Marketing (and at a rate otherwise unavailable) – we find that they are […]
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MARKETING
Feb.21.2019
V12 Marketing is finally Google Partner Certified! You can find our new certification in the footer of our website. The exams are a walk in the park for us, but we felt it was important to show our dedication to providing quality (and Google-approved) PPC Management services. And while we’ve passed these exams many times […]
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MARKETING
Jan.21.2019
There are many questions that come up during the evaluation phase of working with new clients. We believe in transparency and freedom of information, so we put together a few common questions and answers to assist users and clients navigate their organization’s marketing. We think this straightforward approach is valuable, especially nowadays with fake […]
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Local SEO
Dec.11.2018
Digital Marketing Tips is a new ongoing marketing series from V12 Marketing This time, we’re evaluating a few Search Engine Optimization strategies. Channels like Google, Bing, and Yahoo earn billions and billions of keyword searches a day. These are users looking for answers to a question they have, and depending on your business or […]
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MARKETING
Nov.02.2018
The holiday season is usually the largest for retail businesses, both digitally and in-store. This can be a great time to re-connect with your audience in creative ways to drive better results. 1. Run a Contest / Giveaway Social media outlets are a great way to run contests and connect with customers. You can curate […]
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MARKETING
Sep.16.2018
Remarketing (also known as Retargeting) can be an effective method of converting users after visiting your website. By generating lists in corresponding digital advertising platforms such as Google Analytics, Google Ads, and Facebook Ads, we are able to using targeted messaging based on their interactions with our website. Check out a few of our […]
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MARKETING
Sep.02.2018
Ready for Quarter 4? Less than a month away, for many industries, Q4 holds the lion’s share of traffic, ad budgets, and revenue. Black Friday deals and holiday specials are great ways to convert new or existing users. But, it’s always good to check certain items before going into a busier season. Here’s a […]
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MARKETING
Aug.12.2018
To celebrate International (Yes, that’s multiple nations) Left-Handers’ Day, we are spotlighting Mr. Ben Rautio, V12 Marketing resident left-hander and expert data-driven strategist. When it comes to being between a rock and a hard place, Ben is a great guy to have around. Not only is he a seasoned rock climber, he also has a […]
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