REACHING A LOCAL
AUDIENCE ACROSS CHANNELS
Industry: Automotive
Challenge: Reach a local audience across multiple channels to drive growth and build the brand
Solutions Used: Design, Growth, Development, Support
Results: Improved brand perception, new brand placements, customer engagement, increased lead generation
LOCAL AUTOMOTIVE SERVICE CENTER
FEATURED SOLUTION:
PROJECT SUPPORT
PROJECT CHALLEGES ADDRESSED ACROSS CHANNELS
A local European specialty service center with a dedicated customer base achieved significant growth through an omni-channel campaign strategy, ongoing digital support, and a newly developed website.
We designed and developed a fast, secure, and device-friendly custom WordPress site hosted on WP Engine. From strategy through launch, our team managed key areas of the development process to create a stronger digital foundation. Since launch, organic traffic has increased 300% year over year.
Engagement metrics including time on site, average page views, and event volumes have also improved. The website now integrates more effectively with key business tools, including CallRail, Gravity Forms, and CRM systems.
VALUABLE & LASTING RESULTS
1 /300% INCREASE IN ORGANIC TRAFFIC
Organic search sources like Google and Bing are important in local retail. After an iterative content strategy including ongoing blog development and a brand new SEO-friendly website, big gains were seen!
2 /DIVERSIFIED PLACEMENTS
We helped expand the service center’s message across more digital placements to better reach its target audience. Paid search marketing, Taboola, and Instagram advertising continue to introduce the business to new potential customers every day.
3 /250% INCREASE IN SITE TRAFFIC
Not only did we see increases in Organic Search, but also other channels as well. This includes Email, Social, Referral, PPC, and Direct Traffic, comparing 2018 vs 2017.
PROJECT TESTIMONIAL
⭐⭐⭐⭐⭐
"Great work! They’ve helped us with technical, marketing, and support needs on numerous occasions. They do it all, and I definitely recommend V12 Marketing for businesses of any size!"
Client testimonial | June 2020
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