COLLECT DATA &
Challenge: Enhance marketing efforts with new placements and data collection
Solutions Used: Design, Growth, Development, Support
Results: Improved brand perception, more actionable data, better methods to grow
NATIONAL FINANCE & B2B COLLECTIONS SERVICE
REACH USERS VIA EMAIL MARKETING
Starting a brand new email strategy can be tough work, especially if there is not a modern CRM available. We assisted CIS get a brand new CRM integrated with their current marketing efforts, as well as design and develop a custom template for their newsletter. We consulted and assisted with content development, email list management, and of course, delivery. We used best practices when setting up and verifying their domain as an approved-sender, and followed up with action-oriented reporting for future iterations. Now, their clients look forward to valuable insights from CIS delivered right to their inbox!
VALUABLE & LASTING RESULTS
1 /500% INCREASE IN WEB TRAFFIC
After making the switch to WordPress, optimizing for SEO, and creating and delivering scheduled content, CIS saw explosive growth in web traffic.
2 /IMPROVED REPORTING
Prior to working together, CIS did not have a standardized method of tracking marketing efforts. Now, performance and budget data are correlated to help make even better decisions in the future.
3 /DIVERSIFIED PLACEMENTS
By adding new channels of traffic, we were able to connect CIS with their audience in completely different ways. From email to social media, these implementations allowed them to recharge their brand and connect with their audiences.
"V12 Marketing continues to deliver astounding service for us. They helped us launch our new website, newsletter, social media, digital ads, and more. Great group of talented people that love what they do."
Roger B. | June, 2019
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