High Performance Marketing For Growing Brands
Brands need more than creative ideas to grow. They need a scalable, data-driven approach built for long-term success. That philosophy is what recently earned V12 Marketing a feature in a respected business publication highlighting high-performance agencies that help growing brands achieve measurable results. As a full-service marketing agency serving brands in Concord, NH and beyond, […]
Read more
Predictive Marketing Analytics: Using Machine Learning Signals to Forecast Lead Quality
Modern marketing performance is no longer measured only by clicks, impressions, or even cost per lead. For many businesses, the real challenge is lead quality: identifying which inquiries are likely to become legitimate opportunities, qualified sales conversations, or closed revenue. As paid media platforms and tracking ecosystems become more complex, marketers must shift from basic […]
Read more
The Marketing Funnel in 2026: Why a Classic Framework Still Works
For more than a century, marketers have relied on the marketing funnel to understand how people move from awareness to conversion. Over time, critics have called it outdated, overly linear, or incompatible with modern buyer behavior. Yet in 2026, the marketing funnel is not only alive, it is more relevant than ever. What has changed […]
Read more