Analytics, Reporting, Strategy
GET BETTER INSIGHTS
From customer interactions and visits, to website traffic, internal spend, there are many opportunities to derive trends that can determine future strategies and tasks. And to use all this data, proper collection methods must also be in place. We can help you track users from their visit visit through to conversion. But more importantly, we can help analyze the customer funnel and optimize interactions through iterative A/B testing.
Metrics to Test in 2019
How are you planning to optimize in 2019? Many websites and retailers turn to digital ads, email newsletters, referral programs, and more all in the effort to boost traffic. But how effective are your campaigns? In world buried by big data, it can be easy to become overwhelmed by which statistics are simply “vanity […]
Digital Marketing Tips: Does Blogging Work?
Digital Marketing Tips is a new ongoing marketing series from V12 Marketing This time, we’re evaluating a few Search Engine Optimization strategies. Channels like Google, Bing, and Yahoo earn billions and billions of keyword searches a day. These are users looking for answers to a question they have, and depending on your business or […]
New Slack Channel Integration – UpTime!
Keeping an eye on your website’s status can be a waste of time. 99% of the time it is (or should be) working perfectly, and the time it does go down, you probably won’t notice in a ‘routine check.’ It will be a customer complaint, or a bounced email. Or, a Slack message. That’s why […]