Analytics
Nov.03.2022
Traditional advertising and marketing approaches can be effective in building your brand awareness, but if you’re looking to generate more conversions right away, pay-per-click advertising may be the better way to go. Pay-per-click advertising gives you immediate exposure in front of potential customers who are actively searching for your products or services through the internet […]
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Social Media Solutions
Nov.01.2022
Ever since Instagram switched from the classic chronological feed, Instagram algorithms have become the topic of several discussions and debates. Instagram is constantly evolving. It has introduced lots of improvements within the IG algorithm. It continues to curate and organize its feed to provide more relevant content to its users. Let’s define the Instagram […]
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Email Marketing Solutions
Oct.28.2022
Marketing today doesn’t have to be boring or expensive; it just has to be effective. Digital marketing, in particular, allows you to reach your target market effectively and at an affordable price point. Here are five highly effective examples of digital marketing that you can’t afford to miss out on using in your business marketing […]
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Google Ads
Google Ads is the search engine giant’s online advertising platform where you can promote your business using text, images, and videos. It has several advantages over other types of advertising. For example, it allows you to reach millions of users quickly and easily, it has a very low cost-per-click, and it provides detailed data about […]
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Social Media Solutions
Oct.19.2022
Do you know how to use hashtags? How not to use them? Keep reading for some tips on the dos and don’ts when it comes to this powerful tool. A hashtag starts with the # symbol and is followed by a word or words without spaces. For example, here are some of the popular […]
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Social Media Solutions
Oct.18.2022
Digital marketers all agree that video has been one of the most effective forms of advertising. Video ads prove an excellent ROI as well–the majority (80%) of video advertisers state their efforts were fruitful in boosting both website traffic and sales conversion rates. The question is, why isn’t every company investing in creating quality videos […]
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Marketing Tips
When it comes to marketing for businesses, there are two main distinctions between B2B and B2C. Business-to-business (B2B) often focuses on logical rather than emotional purchasing decisions while business-to-consumer (B2C) strategies typically focus on harnessing the emotions associated with a purchase. For both B2B and B2C audiences, marketers strive to deliver an authentic customer-centric experience. […]
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Web Development Solutions
Sep.14.2022
Choosing the right plugins can make or break your WordPress website, so it’s important to know what they are and how they work before you install them on your site. While these WordPress plugins won’t make your site look pretty or even help with ranking in Google, they will help you manage your content and […]
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IT Support Solutions
Aug.29.2022
A website crash is something no business owner wants to deal with, but it happens more often than you might think, whether due to a technical error or just overuse. Before panicking, there are some steps you can take right away to ensure your site comes back up quickly and doesn’t suffer any long-term damage. […]
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