News & Insights

V12 Marketing - Online Shopping Project Management Nov.14.2022

Online Shopping: How To Deliver Trust to Your Customers for The Holidays

It is the holiday season and with it come new challenges – at this time of year, sales are no longer just limited to Thanksgiving, but now include Black Friday deals and Christmas shopping as well. It’s important for businesses to stand out from the crowd. Online shopping is one of the most popular forms […]

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V12 Marketing - Email Marketing Email Marketing Solutions Nov.10.2022

5 Email Marketing Strategies That Will Grow Your Business on a Budget

How can you build your business on a budget? Email marketing! It’s one of the most cost-effective ways to market your products and services and grow your business, but it’s also sometimes overlooked. This article outlines some of the most cost-effective email marketing strategies that will bring you results without blowing through all your budget […]

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V12 Marketing - pay-per-click Analytics Nov.03.2022

Why Pay-per-Click Advertising is So Powerful for Your Business

Traditional advertising and marketing approaches can be effective in building your brand awareness, but if you’re looking to generate more conversions right away, pay-per-click advertising may be the better way to go. Pay-per-click advertising gives you immediate exposure in front of potential customers who are actively searching for your products or services through the internet […]

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V12 Marketing - Social Media Marketing Social Media Solutions Nov.01.2022

Post-Smarter on Instagram, How The Algorithm Works

Ever since Instagram switched from the classic chronological feed, Instagram algorithms have become the topic of several discussions and debates.  Instagram is constantly evolving. It has introduced lots of improvements within the IG algorithm. It continues to curate and organize its feed to provide more relevant content to its users.   Let’s define the Instagram […]

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V12 Marketing - Digital Marketing Email Marketing Solutions Oct.28.2022

5 Effective Examples of Digital Marketing That You Can’t Afford to Miss

Marketing today doesn’t have to be boring or expensive; it just has to be effective. Digital marketing, in particular, allows you to reach your target market effectively and at an affordable price point. Here are five highly effective examples of digital marketing that you can’t afford to miss out on using in your business marketing […]

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V12 Marketing - Google Ads Google Ads

7 Ways To Improve Your Google Ads

Google Ads is the search engine giant’s online advertising platform where you can promote your business using text, images, and videos. It has several advantages over other types of advertising. For example, it allows you to reach millions of users quickly and easily, it has a very low cost-per-click, and it provides detailed data about […]

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V12 Marketing - Hashtags Social Media Solutions Oct.19.2022

Hashtags: Learn Where, Why, and How to Use Them.

Do you know how to use hashtags? How not to use them? Keep reading for some tips on the dos and don’ts when it comes to this powerful tool.    A hashtag starts with the # symbol and is followed by a word or words without spaces. For example, here are some of the popular […]

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V12 Marketing - Video Social Media Solutions Oct.18.2022

5 Creative Ways You Can Use Video Content on Social Media

Digital marketers all agree that video has been one of the most effective forms of advertising. Video ads prove an excellent ROI as well–the majority (80%) of video advertisers state their efforts were fruitful in boosting both website traffic and sales conversion rates. The question is, why isn’t every company investing in creating quality videos […]

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V12 Marketing - B2B vs B2C Marketing Tips

B2C vs B2B: What Are The Differences?

When it comes to marketing for businesses, there are two main distinctions between B2B and B2C. Business-to-business (B2B) often focuses on logical rather than emotional purchasing decisions while business-to-consumer (B2C) strategies typically focus on harnessing the emotions associated with a purchase. For both B2B and B2C audiences, marketers strive to deliver an authentic customer-centric experience. […]

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