V12 Marketing Concord NH CallRail Phone Tracking Analytics Nov.22.2020

Phone Call Tracking: A Brief Introduction

Many businesses rely on phone calls as one of their main sources of leads. But are they doing everything they can to track the source and quality of the calls? When tracking phone calls, the extent of necessary analytics is dependent on the size and industry of the business. Obviously, websites strictly dealing in e-commerce […]

Read more

V12 Marketing Dashboard Live Analytics Dec.10.2019

New V12 Marketing Client Dashboard is Live!

    Drive growth and unlock insights with the new V12 Marketing client dashboard! Digital marketing and advertising are well-known for their abilities to gather large amounts of data. From Google Analytics, to CRM platforms like Hubspot, to all the channels of social media, and more, there’s always data pouring in. But how can we […]

Read more

V12 Marketing Tips Branding and Content Marketing Analytics Jun.04.2019

What’s a “Click” Worth to Your Business?

With marketing, there can be many goals behind any particular campaign. It’s easy to get swept up in the idea of a new exciting marketing campaign. You’re ready to generate leads, or direct sales, leveraging new snappy ad copy, or by a entering a new marketing channel, like Bing Organic Search. You run the campaign, […]

Read more

RavenTools SEO Tips Marketing Strategy at V12 Marketing Analytics Feb.28.2019

Diving Deeper into RavenTools SEO Research

What’s your SEO reporting strategy? RavenTools is an excellent platform to monitor many web and marketing KPI’s. From ongoing SEO research to competitor-tracking, RavenTools has a powerful suite of data-tracking features. While many of our clients opt for an account though V12 Marketing (and at a rate otherwise unavailable) – we find that they are […]

Read more

PPC Strategies, Google Ads, Facebook Ads Analytics Jan.12.2019

Metrics to Test in 2019

  How are you planning to optimize in 2019? Many websites and retailers turn to digital ads, email newsletters, referral programs, and more all in the effort to boost traffic. But how effective are your campaigns? In world buried by big data, it can be easy to become overwhelmed by which statistics are simply “vanity […]

Read more

PPC Strategy 2018 September 1st Analytics Nov.28.2018

Case Studies in the Works

  Check out the new page in the works, Work – where we’ll be showcasing some awesome case studies. It’s important to us at V12 Marketing that we share the successes, as well as the difficulties we face as marketing and development professionals. It is a honest and unique story that we hope to use, […]

Read more

V12 Marketing, Slack, Raventool Analytics Jul.21.2018

New Slack Integrations Announced!

  Reporting On-The-Fly! We’ve integrated multiple new data sources in client channels on Slack. These reports are pushed on regular schedules to individual Slack channels. For example, custom RavenTools SEO reports are being pushed to Slack channels to streamline ease of performance tracking. Top keywords, search impressions, and trending performance are all important goals and […]

Read more

Marketing Reporting & Analytics Analytics Mar.16.2018

Optimize Your Return-On-Investment With Reporting

How often are you reviewing your website analytics and conversion data? Nowadays, anything can be tracked online. Sure, we may think we can comfortably hide behind ad blockers and incognito tabs, but eventually, sites can leverage the tools to get any users into the sales funnel. But, not all sites and businesses are taking advantage […]

Read more